Why we raised our Series C

Businesses’ demand for new generative AI experiences and services is as energizing as the early days of the internet or mobile phones, and is giving birth to an entirely new software category that is “B2AI.”

Every day our clients share new generative AI ideas and use cases that transcend “web vs. mobile” and are instead focused on language. It’s incredibly exciting, and we’re continually reminded how important Qloo’s Taste AI is for getting this next era of consumer experiences right.

As companies invest in these generative AI solutions, they risk continuing to revert to the mean. LLMs unlock easy customer experiences with chatbot-like interfaces, but are notorious for finding and returning the average. And we know what that will result in five years down the road — myriad solutions that are hardly differentiated from one another.

Qloo is proving to be an essential engine powering unique and impactful generative AI experiences, providing a deep understanding of cultural entities and individual preferences in a way that puts consumer privacy and ethical data practices at the center. We are a foundational oracle in this rapidly evolving AI landscape — enriching platforms with a detailed appreciation of personal tastes at a global scale.

While we continue to find success in the B2B2C (or should I say “B2AI”) context, we haven’t lost sight of our mission to empower individuals to discover more about their own personal tastes. Our acquisition of TasteDive was a step towards that goal. We’ve since eliminated advertisements and enhanced the product’s features, ensuring TasteDive is an unadulterated platform for cataloging personal tastes — one small step towards helping people avoid mindlessly reverting to the mainstream.

And so you’re probably wondering, given all of this success, why did Qloo raise a Series C?

We’ve thrived as a lean, engineering-centric organization for years, but as the world rushes to embrace the generative AI era, we know we must scale our operations to fully unleash Qloo’s potential. It’s essential to us that these future-looking experiences and services are built around a nuanced understanding of human’s tastes, preferences, and behaviors. Our Series C supports enhanced engineering capabilities, sales, and go to market staff, allowing us to expand the boundaries of our Taste AI technology as the addressable market and use cases proliferate so rapidly. If this excites you, check out our jobs. We’re hiring across the board.

This strategic fundraising will enable Qloo to embrace the current moment and emerge as a pivotal player in taste prediction and cultural intelligence, equipped to empower a more human-centric AI future. We have so much more to share with you this year, including improvements to the API experience, a self-service platform, and more. If you’re interested in how Qloo can help power your business’s growth and innovation, drop us a line.